1. Who this policy applies to
This Privacy Policy applies to the BlissfullTreats website, customer account area, checkout, order services, contact forms and related online services operated by VSS Enterprises under the BlissfullTreats brand.
2. Information we may collect
Depending on how you use the website, we may collect information such as:
- Name, mobile number and email address.
- Billing, delivery and saved-address information that you provide for an order.
- Order details, products purchased, payment status, discounts and delivery information.
- Information you submit through contact, gifting, bulk-order, review or support enquiries.
- Customer account information and information needed to authenticate your account.
- Technical information such as IP address, browser/device information, approximate usage information and website events used for security, analytics or advertising measurement.
3. How we use information
- To create and maintain customer accounts.
- To process orders, payments, delivery and order-related support.
- To send transactional messages such as OTPs, order confirmations, shipping updates and important account communications.
- To respond to contact, gifting, bulk-order and customer-service enquiries.
- To prevent fraud, misuse, unauthorized access and security incidents.
- To improve our products, website, customer experience and operational processes.
- Where permitted and appropriately configured, to measure advertising and marketing performance.
4. Payments
Payment processing may be handled by third-party payment service providers. We do not intend to store complete payment-card details on our own website systems. Payment information is handled according to the applicable payment provider's processes and policies.
5. OTP and account security
We may use mobile OTP verification for login, checkout or other account-related actions. OTPs are intended for one-time verification and may be stored in protected form for a limited period for verification, security and audit purposes.
6. Communications
We may communicate with you through email, SMS, WhatsApp or other configured channels for transactional and service-related purposes. Certain messages are necessary to provide the service you requested, such as order or account updates.
7. Cookies and similar technologies
BlissfullTreats may use cookies, sessions and similar technologies to keep you logged in, remember preferences, maintain carts, provide security and understand website usage. Some technologies may also be used for advertising or measurement where enabled.
8. Third-party services
We may use trusted third-party providers for services such as payment processing, communication delivery, analytics, advertising measurement, hosting, security and logistics. These providers may process information only as needed to provide their services or as otherwise permitted by their applicable terms and law.
9. Data retention
We retain information for as long as reasonably necessary for the purposes described in this policy, including order fulfilment, customer support, accounting, fraud prevention, security, legal obligations and dispute handling. Retention periods may vary depending on the type of information.
10. Your choices
- You may update eligible account information through your customer account.
- You may contact us to ask about personal information associated with your interactions with BlissfullTreats, subject to applicable legal requirements.
- You may manage browser cookies through your browser settings. Disabling certain cookies can affect website functionality.
- You may opt out of non-essential promotional communications where an opt-out mechanism is provided.
11. Data security
We use reasonable technical and organizational safeguards intended to protect information against unauthorized access, misuse, loss or alteration. No internet transmission or storage system can be guaranteed to be completely secure.
12. Children's privacy
Our website is intended for general consumers and is not specifically directed at children. We do not knowingly request personal information from children in circumstances where such collection is prohibited by applicable law.
13. Changes to this policy
We may update this Privacy Policy when our services, technology, legal requirements or business practices change. The latest version published on this page will apply from its stated effective date.
14. Contact us
If you have a privacy question or want to raise a request about your information, please use our Contact page.